Finding influencers can be overwhelming when you don’t have a tool to help your work be more efficient. Using a free influencer tool will not only help you find influencers quicker at no charge but also help you discover more relevant creators. This article is going to guide you to search & find influencers for free using a free tool, Inflact in 2023.
Are your budget tight “only” to find influencers for your brand?
Here is the deal: use a free influencer tool like Inflact
Yes, use software that won’t dry out your wallet,
But still can recommend you the best creators in their niches.
Talking about free influencer tools, there is actually Instagram or TikTok for manual discovery.
But it’s very time-consuming, while you need to speed up the process to work on other important matters.
If you are in the situation I’m talking about, this is the complete guide for you
To get influencers for free in 2023 on Instagram or TikTok
Using a trusted tool to generate the most relevant ones for your brand.
Let’s dive in.
TL;DR: 3 Steps to finding influencers for free:
- Open the influencer tool website and try the features
- Set the filters to discover the right influencers for your brand
- Tap the “Search” button to start discovering & see the results
How to find influencers for free?
To level up your marketing strategy, be up to date with 2023’s influencer marketing trends
And also, the best way to discover the influencer you’re working with.
100% Free Influencer Search
If you want to do a first Influencer research or make a list of Influencers and then contact them yourself. Then this is the best solution to test Influencer Marketing for FREE.
If you don’t want to spend a single penny to find an influencer to work with you,
Using a free tool to explore creators on Instagram or TikTok can be the best option.
In this guide, I will use Inflact to give you clear explanations of what it is to use a free influencer tool.
It is FREE and is very easy to use.
Fast search results are a guarantee if you use Inflact’s user search for Instagram.
Now, let’s go through the steps.
Open the influencer tool website or app
Simply click on this link for a shortcut : Inflact
You will be directed to the homepage like this.
Inflact allows you to insert various search queries.
If you want to do a broad research, you can type keywords like “beauty”, “fashion”, “vegan”, etc.
You can also do a very specific search with emails, username, website, and more.
Take a look at what type of queries you can use on Inflact.
Set the filters to discover the right influencers for your brand
If you want the results to match your criteria, from the niches to the follower size,
You can do it too.
Scroll down past the search inbox until you find a set of filters provided by Inflact.
There are 5 indicators you can set:
Follower size, post amount, location, gender, and categories.
Fill in each indicator to set limitations for your results.
That way, you can find any tier, from micro, and nano, to mid-tier and macro influencers.
Tap the “Search” button to start discovering & see the results
If you put keywords in search box,
You can directly tap the “Search” button for it to generate influencers from its database.
But if you set some indicators to filter your results, you must go up again to find the “Search” button.
It will change and say “Update with new filter”.
Click on it and it will display results based on your range.
Now, it’s time for your manual selection.
Go through every account on the result and see if any can be your future potential partner.
Tap the “Search” button to start discovering & see the results
If you put keywords in search box,
You can directly tap the “Search” button for it to generate influencers from its database.
But if you set some indicators to filter your results, you must go up again to find the “Search” button.
It will change and say “Update with new filter”.
Click on it and it will display results based on your range.
Now, it’s time for your manual selection.
Go through every account on the result and see if any can be your future potential partner.
What is Influencer Marketing?
Influencer marketing is social media marketing where brands collaborate with influencers that have a certain range of audiences to market their products or services.
Not limited to influencers, brands can also work with figures that have the ability to influence other people,
Such as key opinion leaders (KOL), artists, public figures, content creators, and many more.
Influencer marketing is today’s big trend in marketing
And is a great way to help small businesses scale up & get more visibility.
To run a successful influencer campaign, choosing the right influencers is key.
If you choose the wrong person, they might not give you the results as targeted,
Or worse, you lose your money over fake influencers.
Where can I find local influencers for free in my area?
Use Inflact.
Just set the location filter by your area or region and it will show you relevant IG profiles.
Inflact will display some nearby users on the location.
Complete with the follower size you set and other indicators.
For example, I set “Jakarta, Indonesia” on Inflact, female for the gender, and a max of 30k for the follower sixe.
And these are the results.
I get 337 results based on my criteria and it’s more than enough to do further curation.
You can do the same with your region, country, etc.
The more narrow the options, the easiest you can select the influencers.
For further guidance, read this to contact the influencer you have chosen.
What is the best tool to discover influencers for free?
Inflact, indeed.
Just type any search query to your liking, and Inflact will generate results based on it.
From keywords, emails, and a set of filters, this tool will show you the most relevant figures for your brand.
Plus, you can add them to your list (sign-up required) Or download the search results easily to your device.
The best thing from Inflact:
It is totally FREE and very easy to use.
If you need more references, check out these free & paid influencer marketing tools.
On Inflact, you can also download other content from Instagram, totally for Free:
- Photos
- Videos (ex IGTV)
- Profile Pictures
- Stories
- Reels
And all of them are very simple.
Type any keywords or username/profile URL and Inflact will automatically load them for you.
My recommendation on what to use to search & find influencers for free in 2023
As I said before, finding the right influencer is key.
Figure out the important considerations before contacting & working with them.
If you do the step carelessly, you won’t get the maximum benefits of the partnership.
Subscribing to paid tools might be too much for your small company.
That’s why using a free tool is the best solution.
However, you might need to be careful as many free services don’t give quality results.
I have tried several free influencer tools, and I can say Inflact exceeds others.
The forever-FREE service is accompanied by good-quality results,
The thing you doubt the most about free services.
There are filters to limit and give you the most relevant influencers.
For example, finding you prominent figures based on the location.
That way, you can easily expand your business in any region or country.
It is also very easy to use and allows you to download the data for FREE.
Did you find this helpful? Do you have another free influencer tool that is worth trying?
Comment down below.
I’ve made all these Influencers Top using this Research Influencer Tool, it’s so far the best one, so check this out:
- Top 10 Instagram Influencers Worldwide 2023 – The Most-Followed Accounts on IG
- Top 20 best influencers in Singapore – The 2023 definitive list
- Top 15 Indonesian Influencers in 2023: Ultimate list of KOLs for Brands, Businesses
- 10 Best Gaming YouTubers in Japan in 2023 – The Complete List
- Top 10 Filipino Influencers in 2023
Note: Contact us here & contribute your thoughts if you think we miss something to talk about.
More Questions on Finding Influencers for Free?
Is there an app to find influencers?
Yes, absolutely. There are lots of apps, software, and tools to help you find influencers, free & paid. Instagram itself can be considered an app to discover creators, but the features don’t really support the process. That’s why lots of businesses offer what brands need, providing services to discover influencers in a more convenient way.
What’s better for my business, a free or paid influencer tool?
You can choose the tool based on your budget & needs. If you are tight on budget, you can always use free software, they are everywhere on the internet. But if you have more budget, you can try the paid tools for advanced discovery, influencer analysis, & campaign management.
How much should I pay influencers?
Depends on the influencer tier, and your campaign project. If you work with macro or mid-tier influencers, the chance of paying hundreds to thousands of dollars is possible. Generally, it ranges from $3500 to $10.000 per post. While nano to micro-influencers accepts lower rate cards, ranging from $25-$500 per post. The type of platform also affects the price, usually Instagram influencers charge more than the ones on TikTok
Article By
Gregory Taslaud
Founder and Full time Blogger at INSG. Inbound Marketing enthusiast since 2001, I love data, test and review Tools. On a mission to build Media & eCommerce projects with various Brands and Creators.